Video and animation playbook
According to the Content Marketing Institute, video creates a 66% higher lead generation rate than other tactics. So you know we had to add it to our list of high-performance tech plays.
Creating great video and animated content is easier than you think
Go from concept to production in no time
Our expert video production services provide high-quality and tailored video content while allowing you to focus on your core competencies and achieve your marketing goals efficiently.
Create a motion process that is scaleable and easy
We’ve untangled the normally messy production process and streamlined it in ways that makes work easy for our customers and repeatable over and over for more great content.
Gain access to a global team of video production pros
We’ve handled video projects from small social animations to major event production. With the M&T team along with our video partnerships around the globe, we can scale to any size.
Documentary style video
We love to create documentary-style videos that showcase the unique stories of people and events that surround our customers’ businesses. We create video content for customer testimonials, leadership interviews, ambassador conversations, and event videos (pre and post).
This play includes
Customer testimonials
Leadership Interviews
Thought-leadership content
Customer use-cases
Event-hype videos
Learning and tutorial videos
Animated/social ad units
Landing page development
Offer content design
Email design
HTML development
Animated videos
Animated videos are short, engaging videos that use a combination of visuals, sound, and storytelling to communicate a message. These videos can be used by tech companies for a variety of purposes, from marketing to education, and are popular because of their ability to capture attention and memorably convey information… but mostly because they engage and convert!
This play includes
Explainer videos
Product Animations
Animated presentations
Event-hype animations/video
Tutorial animations
Animated/social ad units
Landing page development
Offer content design
Email design
HTML development
Ad and web animation
One way to drive more engagement and conversion from advertising or product/brand promotion is to add animation in the work. We provide animation design as a snap-on service to any of our tech marketing plays, allowing our customers to create animations for ads, landing pages, websites, product demos, presentations, or other high-impact assets.
This play includes
Event campaign concept
Event social media ad units
Promotional landing page design
Email assets
Animated/social ad units
Landing page development
Offer content design
Email design
HTML development
Good vibes (plus these extras) included in every project
Our proven M&T design process
All projects are runs through our proven, hassle-free design process… no matter the type or format.
Strategy and action planning
We don’t start any projects without a plan. During action planning, our team will lock down the perfect strategy for success.
Multiple design concepts
All projects come with multiple design concepts that are tailored to your needs and ready to comment, review and move into calibration.
Unlimited rounds of calibration
Every project runs through as many rounds of calibration as needed to ensure that we have just the right designs before final production.
Every single project source file
We provide your team with all the source files we used to create all assets, allowing you to create more if you like!
Our Flow.OS dashboard
Every play is managed through our FlowOS dashboard, your operating system for your M&T relationship.
Rock-star customer success team
You’ll be assigned a customer success manager from the M&T team that is fully trained to exceed expectations.
GUARANTEED
EASY
We back all our projects with a guaranty of success and continually monitor your satisfaction at every stage.
Create video assets and add snaps at scale
Creative snaps are campaign assets that can be added to any base play. Snaps build on a core campaign idea and help to create targeted tech marketing that can scale over time.
Start with a video or animation play
The simplest way to get started in video is to get a concept put together. Once we get there, the process is easy!
Snap-on video promotional shorts
Once you have your primary video asset, it's easy to cut it up into short promotional videos for ads and organic reach.
Snap-on a landing page
A video series or offer landing page is a great companion to a new documentary or animated series. Snap one on.
Snap-on success
Videos are so much fun to create and the good news is they are super impactful. Start your video project now!
Your brand has always wanted to be in the movies
We’re experts in creating high-performance, easy-to-launch video and animated content. Let’s make you famous like our others!
FAQs
Everything we do is meant to make it easier on you. If it’s not easy, we’re not doing our job.
No problem. Our design process has you covered. Concept phasing is part of our action planning, so sit back and we'll lock in the perfect video strategy for you and create just the right approach for your use case. Most customers come in with a rough idea of why they want to create more video assets but leave it up to us to craft the right video for them.
Of course! We love it when we work with clients that have a strong idea of what they want to create. If you've had an idea for a video, video series, or some other animated content, we can bring your idea to life through our simple but effective design process. Bring the rough storyboards, scripts, drawings... whatever, and we'll get working!
From pre-production through post, it takes a minimum of 60 days to create a 2-minute video. That includes concept, storyboarding, all the pre-production planning, talent, location, production, and then the post-production phase. We try to plan the most time in the post-production phase because that is typically where the magic happens. The best way gets an estimate on timing is to contact us to start a project today.
We can shoot videos on-site, on location, or in a studio. It just depends on the need. We have production partners around the globe and can virtually work or provide any location. During the design process, we also look to find the optimal location based on budget, timing, and need.
Indeed we can. We have an expert video editing capability that can take your footage or stock resources and create something really special. We often do this for event hype videos, brand videos, or educational videos.
Let's start a video project today
Book a 15-minute demo to discover how Mighty & True has revolutionized scale for tech marketing leaders, enabling them to swiftly launch their campaigns in the market with unprecedented efficiency.